AnchorSouth Asian countries are particularly volatile due issues of human rights, civil liberties and freedom of speech. The advent of digital media has accentuated these issues to a substantial degree. It has added counter narratives, contest and more discourse on rights. However, it is pertinent to understand this media is in danger due to censorship, lack of access, corporate control and enhanced mechanisation of propaganda.

This paper will look at empirical data from Indian Occupied Jammu and Kashmir to understand how social media movements in South Asia administer and challenge coercive politics through attempting to control narrative. In the context of Kashmir, Twitter recently removed one million tweets of Kashmiri users on the behest of the Indian government. The study will also look at how governments attempt to take back control both through coercion and use of propaganda. Furthermore, it will attempt to ascertain the dangers of propaganda technology such as deep fakes in harming the otherwise pro-human rights and civil rights movements in Kashmir and elsewhere.